Asarumi is a European-based distributor and sourcing partner for authentic Japanese matcha. We specialize in providing premium ceremonial-grade matcha directly from trusted producers in Japan. Our mission is to connect businesses, brands, and consumers with high-quality matcha tea grown in the traditional regions of Japan, including Uji, Nishio, and Shizuoka.
We work exclusively with small-scale Japanese tea farms that follow traditional cultivation methods: shade-growing, hand-picking, and stone-grinding the leaves to preserve flavor, color, and nutritional value. Asarumi guarantees that every batch of matcha we supply is pure, lab-tested, and free from additives or artificial ingredients.
Our matcha is ideal for:
Luxury food and beverage brands
Health and wellness products
Cafés, restaurants, and tea shops
Private label matcha products
Corporate gifts and specialty retail
We offer a range of ceremonial matcha grades, tailored for different uses - from traditional tea preparation to premium culinary applications. Our services include bulk wholesale matcha, private labeling, and custom product development for clients across Europe and beyond.
At Asarumi, we focus on authenticity, traceability, and consistent quality. All our matcha is sourced directly from Japan and is accompanied by the necessary certificates of origin, organic certification (where applicable), and product specifications.
Whether you're starting a brand, sourcing matcha for a product line, or looking for a reliable supplier, Asarumi provides a professional and transparent partnership, backed by deep knowledge of the Japanese tea industry.
Why choose Asarumi:
100% authentic Japanese matcha
Ceremonial and premium culinary grades
Direct relationships with Japanese producers
Lab-tested, certified, and traceable matcha
Bulk, wholesale, and private label options
Fast, secure delivery across Europe
Partner with Asarumi and bring your customers the true taste and quality of origin matcha from Japan.
Asarumi – Your Bridge to the Origin of Matcha
