Your Bridge to the Origin of Matcha
ASARUMI is a Europe-based distributor and global sourcing partner for authentic Japanese matcha. We connect cafes, brands, and retailers with ceremonial and culinary grade matcha sourced directly from Uji (Kyoto), Nishio (Aichi), and Shizuoka - three regions with centuries of tea-growing tradition and distinct growing conditions. Every batch is lab-tested and certified before it reaches you, so what you order is what you get: traceable, consistent, and ready to ship across Europe and worldwide.
What We Stand For
Direct Sourcing
We work directly with producers in Uji, Nishio, and Shizuoka - no unnecessary middlemen between the farm and your order.
Built for Bulk
Sample orders, bulk wholesale, or full private label programmes - we scale with your business, not the other way around.
Quality You Can Verify
Every batch is lab-tested and certified before it ships, so what’s on the label is what’s in the bag.
Reliable Delivery
Fast, secure shipping across Europe and worldwide, with the paperwork and support your team needs to keep reordering simple.